In many competitive real estate markets, home buyers are coached by their agents to write their "highest and best" offer to get the home. In a multiple offer situation (which is becoming more common again), a buyer has ONE SHOT to win. As a home buyer, you write your "best" offer but...not really. You probably held back a little, right?
Real Estate Is Like Poker
When it's the final table, last two players...you and the seller...you have to go "all in" to win. Take the Palo Alto market for example. You write a full price offer on a house listed at $1.1M knowing you could write at $1.2M - that isn't your best offer. The house sells at $1.2 leaving you wondering what happened. A hot market like Palo Alto requires going "all in" to win. The same applies to Cupertino and Los Altos in many cases. Don't hold back!
The Need To Save
As with anything else, you want to get the best deal possible. I get that. My job as your agent is to get you the best deal possible. But, you have to actually get the deal. Making offers that don't get accepted is just a waste of time. So, you'll get guidance from me telling you what your highest and best offer need to be. That guidance is based on what is happening right now. I beat out 34 offers on a house in Cupertino, trust me, I know what you need to do to win.
What's Your Best Offer?
The offer I tell you to write will be your best offer. That's my job and what you pay me for - guidance on what the best offer is. I'll tell you the price and terms. We can certainly talk through all the points but just remember - this is what I do every day. You'll want to hold back. Don't. Let me guide you and you'll walk away with a good deal but a winning deal.
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Bryan Robertson, Broker Associate | T: 650.799.9951 | Email: bryan@serenogroup.com | Website: http://www.BryanRobertsonHomes.com |CA License: 01191946 | Sereno Group - Los Altos branch | 369 S. San Antonio Road | Los Altos, CA 94022
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With smart phones and digital cameras, home buyers are often seen taking pictures of the houses they tour. This is especially true of homes they really like because they want pictures of rooms to recall specific colors, layouts, etc. Buyers may also want more photos than the listing agent took. Regardless, home buyers will frequently bring their cameras to open houses and private showings.
This is directed at the consumer, the home buyer. Yes, that's right, you...the person sitting there reading this because you want to buy a home. You've been searching on the Internet looking for tips so I've got a few good ones for you. A a prospective home buyer, what should you do when you go to an open house?
How many times have you driven up to a house that looked great in the MLS, only to find that it's in a less than ideal neighborhood or immediately next to a really messy neighbor? I'll bet it's quite a bit. No matter where you look, the neighborhood has an impact on how desirable a home is to a buyer. In Silicon Valley, it's very easy to go to a neighborhood where a new home is sitting next to a house with dead grass, peeling paint, and worse. So, how do I save myself the time and trouble of driving all over the place?
A home buyer walks into a house, spends an hour wandering around fawning over how nice it is and how it's absolutely perfect. They've been looking for a while and decide, we'd like to make an offer! Good news! But, before they write the offer they'd like to have a couple of friends and family show up to get their opinion. You come back to the house and meet your clients, along with 15 friends and family who, the helpful sort they are, point out all the things THEY DON'T LIKE. When they're done, the buyers decide not to buy.
In Silicon Valley, multiple offers have become the rule and not the exception in many areas. One property taking offers tomorrow has 13 disclosure packages out and it's in a price range where the ratio of offers to packages is about 60%. If a home gets multiple offers, does it really matter how many there are? In short, yes. I'll tell you why.
As most real estate agents know, home buyers and sellers frequently chose their agent based on a number of variables outside our control. They may meet an agent at an open house, be referred by a friend, or do their own research to find who they think it "best" in their book. Regardless of the method, these people will select an agent who is brand new almost as readily as they'll chose someone who has been in the business 20 years. The reasons for their choice can vary just as widely. As a consumer, how do you chose a real estate agent?